Comments on: The Importance of Being Earnest – Why Being Authentic Will Help You Sell http://www.johncow.com/the-importance-of-being-earnest-%e2%80%93-why-being-authentic-will-help-you-sell/ Making Money Online Blogging by Milking the Internet! Fri, 03 Dec 2010 03:40:03 +0000 hourly 1 http://wordpress.org/?v= By: Melody http://www.johncow.com/the-importance-of-being-earnest-%e2%80%93-why-being-authentic-will-help-you-sell/#comment-30622 Melody Sat, 16 May 2009 05:01:52 +0000 http://www.johncow.com/?p=2612#comment-30622 I definitely agree that when you realize it, it loses is affect--like all those infomercials that are trying to sell a ridiculous product you know will break after the first use..<br><br>Or how the impact of a movie (scary/action) is not the same after the first time.. I definitely agree that when you realize it, it loses is affect–like all those infomercials that are trying to sell a ridiculous product you know will break after the first use..

Or how the impact of a movie (scary/action) is not the same after the first time..

]]> By: Lorrie Thomas http://www.johncow.com/the-importance-of-being-earnest-%e2%80%93-why-being-authentic-will-help-you-sell/#comment-29712 Lorrie Thomas Wed, 22 Apr 2009 07:29:34 +0000 http://www.johncow.com/?p=2612#comment-29712 Thanks for the pingback to our post on Web Marketing Therapy John!! We couldn't agree more about authentic sell-ability and sales! In these recession-depression times, purchase decisions are heavily weighted on trust. If we are not authentic, that is picked up. I advise folks to stop thinking sales and start thinking SERVICE...when that thought shifts, marketing falls into place! Thanks for the pingback to our post on Web Marketing Therapy John!! We couldn’t agree more about authentic sell-ability and sales! In these recession-depression times, purchase decisions are heavily weighted on trust. If we are not authentic, that is picked up. I advise folks to stop thinking sales and start thinking SERVICE…when that thought shifts, marketing falls into place!

]]> By: Michael http://www.johncow.com/the-importance-of-being-earnest-%e2%80%93-why-being-authentic-will-help-you-sell/#comment-29680 Michael Tue, 21 Apr 2009 04:43:51 +0000 http://www.johncow.com/?p=2612#comment-29680 Hi, Yes, the classic presell is the genuine way. Warming up the client etc. It should be slow and there should be lots of giving from the salesman before taking on the sale! Google presell with lots of great free software. But the guy who made a comment about shallow sites had a point. These days sometimes, some people respond to the fake and frothy. Some of the most popular sites are frothy and shallow. Human nature taken as a whole is pretty shallow and thinks short term. Michael <a href="http://cat-chitchat.pictures-of-cats.org/" rel="nofollow">Cats and Computers</a> Hi, Yes, the classic presell is the genuine way. Warming up the client etc. It should be slow and there should be lots of giving from the salesman before taking on the sale! Google presell with lots of great free software. But the guy who made a comment about shallow sites had a point. These days sometimes, some people respond to the fake and frothy. Some of the most popular sites are frothy and shallow. Human nature taken as a whole is pretty shallow and thinks short term.

Michael
Cats and Computers

]]> By: AutoSpector http://www.johncow.com/the-importance-of-being-earnest-%e2%80%93-why-being-authentic-will-help-you-sell/#comment-29652 AutoSpector Sun, 19 Apr 2009 21:15:29 +0000 http://www.johncow.com/?p=2612#comment-29652 The pushy salesman of old is the spammy website of new. The pushy salesman of old is the spammy website of new.

]]> By: Jeromy http://www.johncow.com/the-importance-of-being-earnest-%e2%80%93-why-being-authentic-will-help-you-sell/#comment-29644 Jeromy Sun, 19 Apr 2009 00:28:01 +0000 http://www.johncow.com/?p=2612#comment-29644 I think I agree with Melvin, in part. Generally speaking, Honesty and Integrity are still the best policy. Often, the 'relationship' is important to the prospective customer, but often times, the customers more interested in just the info (its presentation being more key) than building a relationship with the site/business. None the less, if your info is garbage, it'll not be found of much use to anyone. I think a happy mix of both is prudent in most markets. Have an 'image' be honest and trustworthy, but also get to the point and tell the customer what they want to know. Good discussion JC, Jeromy (AKA Hillbilly) I think I agree with Melvin, in part. Generally speaking, Honesty and Integrity are still the best policy. Often, the ‘relationship’ is important to the prospective customer, but often times, the customers more interested in just the info (its presentation being more key) than building a relationship with the site/business.

None the less, if your info is garbage, it’ll not be found of much use to anyone. I think a happy mix of both is prudent in most markets. Have an ‘image’ be honest and trustworthy, but also get to the point and tell the customer what they want to know.

Good discussion JC,

Jeromy (AKA Hillbilly)

]]> By: Melody http://www.johncow.com/the-importance-of-being-earnest-%e2%80%93-why-being-authentic-will-help-you-sell/#comment-29643 Melody Sun, 19 Apr 2009 00:05:55 +0000 http://www.johncow.com/?p=2612#comment-29643 I definitely agree that when you realize it, it loses is affect--like all those infomercials that are trying to sell a ridiculous product you know will break after the first use.. Or how the impact of a movie (scary/action) is not the same after the first time.. I definitely agree that when you realize it, it loses is affect–like all those infomercials that are trying to sell a ridiculous product you know will break after the first use..

Or how the impact of a movie (scary/action) is not the same after the first time..

]]> By: Dendy Young http://www.johncow.com/the-importance-of-being-earnest-%e2%80%93-why-being-authentic-will-help-you-sell/#comment-29631 Dendy Young Sat, 18 Apr 2009 17:06:40 +0000 http://www.johncow.com/?p=2612#comment-29631 Thanks John for the info :) Thanks John for the info :)

]]> By: Melvin http://www.johncow.com/the-importance-of-being-earnest-%e2%80%93-why-being-authentic-will-help-you-sell/#comment-29618 Melvin Sat, 18 Apr 2009 01:53:44 +0000 http://www.johncow.com/?p=2612#comment-29618 I think it could go the other way. Nowadays there a lot of fake weightloss blogs that are cracking a lot of sales. Fortunately ftc started out nuking them all... I think it could go the other way. Nowadays there a lot of fake weightloss blogs that are cracking a lot of sales. Fortunately ftc started out nuking them all…

]]> By: Blog Expert http://www.johncow.com/the-importance-of-being-earnest-%e2%80%93-why-being-authentic-will-help-you-sell/#comment-29598 Blog Expert Fri, 17 Apr 2009 16:14:35 +0000 http://www.johncow.com/?p=2612#comment-29598 It does seem that the more information you give the more likely you will make a sale. That is probably because people are actually worrying about not wasting money. It does seem that the more information you give the more likely you will make a sale. That is probably because people are actually worrying about not wasting money.

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