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	<title>John Cow dot Com &#187; tweetup</title>
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		<title>Do Not Forget Your BackYard When It Comes to Social Media</title>
		<link>http://www.johncow.com/do-not-forget-your-backyard-when-it-comes-to-social-media/</link>
		<comments>http://www.johncow.com/do-not-forget-your-backyard-when-it-comes-to-social-media/#comments</comments>
		<pubDate>Fri, 15 May 2009 16:28:30 +0000</pubDate>
		<dc:creator>Jason Katzenback</dc:creator>
				<category><![CDATA[Social Marketing]]></category>
		<category><![CDATA[tweetup]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[twitter marketing]]></category>

		<guid isPermaLink="false">http://www.johncow.com/?p=2932</guid>
		<description><![CDATA[Do you interact with your community when it comes to your social media strategies? It&#8217;s funny how so many of us will travel thousands of miles to meet up with people of like interests and yet never think to see what is available locally. Why is that? I think it is human nature to always [...]]]></description>
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				<img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fwww.johncow.com%2Fdo-not-forget-your-backyard-when-it-comes-to-social-media%2F&amp;source=johncow&amp;style=normal&amp;service=bit.ly&amp;service_api=R_4f9644c6997f83396a00bfd98834e0f7&amp;b=2" height="61" width="50" /><br />
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<p><a href="http://twtvite.com/2a3do0"><img class="alignright size-full wp-image-2933" style="border: 0pt none; margin: 5px;" title="2009-05-15_1223" src="http://www.johncow.com/wp-content/uploads/2009/05/2009-05-15_1223.jpg" alt="2009-05-15_1223" width="236" height="342" /></a>Do you interact with your community when it comes to your social media strategies?</p>
<p>It&#8217;s funny how so many of us will travel thousands of miles to meet up with people of like interests and yet never think to see what is available locally.</p>
<p>Why is that?</p>
<p>I think it is human nature to always feel the grass is greener on the other side&#8230; but I have to wonder how often that is truly the case?</p>
<p>Now, I understand that population has a huge effect on this. After all, if you live in a small community of just a couple thousand people, then you are pretty limited as to what you can accomplish. In comparison to that, if you live in a huge metropolis&#8230; there are probably countless opportunities for you.</p>
<p>But no matter where you live&#8230; have you even tried to connect with others?</p>
<p>OK, so where is this coming from?</p>
<p>As you know I am a Social Media nut and a Twitter fanatic. I have also been posting a series that walks you through how to market with Twitter.</p>
<p>Today I was searching through Twellow and saw <a href="http://twellowhood.com">http://twellowhood.com</a> so I entered in my location and low and behold I found some fellow Twitterers. So I contacted a few and within a few moments I was skyping with the owner of <a href="http://www.gerrykirk.net/" target="_blank">http://www.gerrykirk.net/</a>. Now this is not a huge blog or anything but it did have some good info and the interesting part was the desire this guy &#8220;Gerry&#8221; has for growing the awareness of social media in my community.</p>
<p>Now the question might come up to you&#8230; what good is that going to do your business if you do not sell anything local?</p>
<p>Well the idea is that you are networking with like-minded individuals and therefore can form accountability groups, share ideas, and grow. It is not about the direct selling to others locally but instead about being able to talk with others that have similar interests.</p>
<p>Now before I go on&#8230; YES I KNOW THIS IS NOT NEW!</p>
<p>The problem is I personally have spent so much focus on reaching out globally that I failed to stop and look locally. You see with my business, I do 90% of the work out of my home office. In fact I am closing my downtown office and moving all the employees to their homes. The reason for doing this is my lease was up and it is something we want to try out&#8230; since I do not really want to renew the lease where the office is currently located.</p>
<p>Now working out of your home is great but you need face-to-face interaction with others and what a better way than to be doing it with like-minded people.</p>
<p>The great thing about these types of things is it does not matter if you have nothing to share or loads to share&#8230; whether you are a teacher or a student. I learn whether I am teaching or listening and it is all about that.</p>
<p>So as a result, I am heading to my first <a href="http://twtvite.com/2a3do0">TweetUp</a> here in my Northern Ontario community. If you live around here (which most of you don&#8217;t <img src='http://www.johncow.com/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' />  ), I would love to see you there&#8230; but there are only three spots left (it&#8217;s just a small get together) at <a href="http://twtvite.com/2a3do0">http://twtvite.com/2a3do0</a></p>
<p>Oh and on a side note, this is using a cool service called <a href="http://twtvite.com/">http://twtvite.com/</a> which is a great little tool for managing your own tweetups. So if there is not one available in your community&#8230; start one yourself.</p>
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