A pigs orgasm lasts for half an hour by Dean Hunt
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Did you know that A pig’s orgasm lasts for half an hour?
Well today I am going to show you a powerful copy writing technique, and I guarantee that you will be able to master this technique before a pig finishes it’s orgasm.
This is a trick that master copywriters have been using for decades, but don’t think it is resigned solely to sales letters and high priced adverts. It is effective in any form of written content (especially blog posts).
So why is what I am about to show you so effective?
Good question.
The reason is that most readers of articles, blog posts, newsletters etc will flick through the first few lines to decide whether or not to read the full article. You get the point… crappy intro = no readers.
People are being bombarded with more information than ever before, and our brainbox likes to sift out all the crap. It does this be glancing over the first 2 or 3 lines of content, and from there it will decide whether the rest of the article is worth reading.
Today I will show you a trick to ensure that you grab the reader’s attention every time. I call it: “The fact jump“.
The essence of this trick is to start with a fact or piece of interesting trivia that is designed to interest the reader. Ideally this should be something that appeals on a global scale.
So for example, starting an article with “Did you know that the New York Yankees hit 72 home runs last year?” would NOT work, as anyone outside of New York probably wouldn’t give a crap.
Ah, I almost forgot… to master this technique you need to lead the fact into your message or blog post, if you fail to do this, it will look stupid, so beware.
Here are some examples I made earlier 
The tallest sunflower is recorded at 7.17m (23ft 6.5 in) tall which is 1.08m (3ft 6.5 in) taller than the tallest recorded giraffe, but this is nothing compared to the height of the traffic spike in my Alexa rankings. The spike is mainly due to a buzz marketing trick I use and it goes a little something like this…. blah blah
Get it?
Good!
Just to prove how easy this is, here are some more:
Owls are one of the only birds who can see the colour blue, in fact, when I am designing a website for a client, I have a blue owl image on my desk to remind me that Google cannot read flash websites… blah blah
A cockroach can live several weeks with its head cut off after which it dies of starvation, but a blog without regular blog posts will die faster than you can say “no more adsense”…. blah blah
Did you know you can’t kill yourself by holding your breath? It is impossible… however, you can kill your web business if you don’t have a good web host… blah blah
In certain parts of the world there are fish, particularly members of the perch family, that are able to, and do, climb trees. In business you need to do the same, branch out into other industries to ensure you are up to date with current trends and techniques… blah blah
The name Wendy was made up for the book “Peter Pan”, yet today it is a very popular name. This goes to show that it is entirely possible to invent your own buzzword and try to make it popular. E.g iPod, Buzz Marketing, MP3 etc…. none of those existed 15 years ago, but now…. blah blah
Over 1000 birds a year die from smashing into windows, they should have bought a Mac instead. In fact, personally I recommend the Macbook Pro…. blah blah
You can use this trick for any form of content, and all the masters of copy writing and marketing use it, hell, they teach this sort of stuff at seminars all over the world, many of which will set you back 5 figures just to get in.
Did you know that bats always turn left when exiting a cave? Well I want you to do the same… turn left and head straight for your blog, I want you to try this technique and create a new blog post. Then email me at contact@deanhunt.com with the url when you have finished, and I will give a free copy of my upcoming book “The Web Traffic Orgasm” to the person who is the most creative.
More: Dean Hunt is a buzz marketing authority who guest writes at these little gems: 1 2 3 4
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Filthy pigs!
So John Chow is redesigning his site. Is John Cow going to emerge with a new site similar to his idol the big beef?
I saw the design on JC’s website. I think its a custom theme now so it may be a little difficult for the cows!
I hope he doesn’t create such an bandwidth eating page. I have to pay for my bandwidth
LOL this was a hilarious post. Yum… pork.
Dude! That must be the best copy writing post I’ve ever read.
I guess I’ll have to stop using that saying that men are pigs.
I too am interested to see if the cow follows the chow redesign.
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Interesting post. I need to work on my opening lines.
As someone who has done a lot of copywriting, I’d say this is a technique that should not be used often, if ever. For more abstract ideas it can work (Ikea did some strange adverts a while ago), but in general copy if you wrote something about pigs’ orgasms you probably won’t get hired very often.
Maybe I was a bit harsh. There is some value in this sort of technique, but you need to have the right job for it.
Angel – Many of the biggest names use this technique. However, obviously you have to bear in mind that my techniques were EXTREME examples. I guess it is the buzz marketer in me that likes to grab attention.
I knew the pig orgasms was wacky enough that I could get away with on here, but for a client, I wouldn’t use it. I would use a fact that was more related to the subject… or, I would use a short story.
Dean
By the way.. are you cows planning to migrate to a new theme? like jc did?
All I can say is how was the 30 minute time frame determined and by who?
nice post, you just reinforced that blogging is like journalism. Bet you the average journalist would make a better blogger then the average mogul/tycoon.
tombesier – Whilst I personally didn’t have the pleasure of shagging a pig, I got the info from a live science article.
Dean Hunt is a buzz marketing god!
And my wife feels sorry for the pigs because their orgasms are soooo pathetically short compared to hers…
I liked the post very much. I wish I had half as much creativity, DH has
But still, I will surely try this. 
Good work.
lions have sex over 20 times and day, i say quality over quantity! pigs win!
lol, nice post.
This is just like the attention getters I always forgot in my essays in school.
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Wanted to add, that it may be difficult for them unless they have something up their sleeves, do you cows?
While it is a custom theme, I am sure the cow’s will have something in mind.