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We couldn’t decide on a fitting title for this post, it could have been “How to throw away $15k in a month”, “Blog Molesting for Dummies” or “How To Kill A Blog In A Month”. As you might have guessed, we’re referring to the recent blog sale of Kumiko’s pride and joy, CashQuests.com.
iEntry dot com, who bought the blog for $15,000 USD has managed to undo all of Kumiko’s hard work of the past year. The front page is cluttered with over sized and irrelevant ad boxes which clutter the whole minimalistic style the blog once had. They took away the community of MyBlogLoggers in the footer and it really has become just another faceless wordpress blog within the last month. While ranked highly in the Alexa top 20k, the forecast are not a pretty sight - closing in to get booted out of the top 100k very fast!

At first we actually had contact with the very same people that bought Kumiko’s blog, to see what pricetag JohnCow would have , but after seeing how badly CC has been treated by its new owners, there’s no way we’d agree to sell to iEntry dot com. When you buy a blog, you need to make sure that there will be someone on-board that keeps updating the site regularly and in the same kind of fashion.
What puzzles us is the fact that someone was willing to fork out $15k, which is quite a bit of cash for anyone really, and then does not spend any money on a new writer. We’re not sure how much an article writer for hire gets paid these days, but surely it would be well within the budget of a large organization like Ientry. And what’s with all the Google ads? Surely you people don’t need that extra dollar per day, if that’s even what those huge adbricks will fetch you?
Just to take a quote from Wikipedia about iEntry:”iEntry Web sites receive continual updates from its staff of writers and contributors and cover issues related to the search advertising, e-commerce, and technology industries. iEntry has approximately 40 employees based in Lexington, KY. iEntry also has over 100 blog partners which it republishes content from and over 500 contributing writers.”
So WTF people?! Obviously the resources are there to stop the deterioration of once a great blog. What did you guys have in mind when you waved 15,000 yoyos in Kumiko’s face? “Here you go little girl, go buy yourself something pretty and hand over your blog, we’ll make sure we run it the best way we can - into the ground!”

Our advise:
- 1) Hire a decent writer and make sure they stick to the voice Kumiko once managed to get across - that’s what got the blog where it was up until a month ago.
- 2) Remove the cluttered and intrusive ads. Try to put a bit of time into it and sell Text link ads. They’d fetch you a better amount seeing the blog is still a PR5.
- 3) Get involved in the blogging community. That’s the main thing which makes a blog thrive. Reading your blog now is like listening to the automated phone menu when you try to get through to some anonymous helpdesk.
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This is the same outfit that bought ShaunLow.com a few months ago and then let it sit dormant for over amonth before piping a feed in.
They seem to have a great knack for sucking the life right out of a blog
I just love it when I read something as honest and “from the heart”. well done Cow…
I quite agree. You think I’m going to read Cash Quests without Kumiko? Of course not!
How does that iEntry make it’s money though?
iEntry has a habit of spoiling sites immediately after purchase. I once sold a directory to them, and now it does have nothing left in original. There were 6 wordpress themes on offer on that directory…but iEntry have dumped them.
I will never sell any site again to iEntry….they spoil the hardwork so easily.
oh my muh, this is sickening. People struggle to build a readership and then some guys just throw everything over board without regarding the hard work that was put into it before. It’s so much like that raider twix change. It just was not same the after it anymore
Thanks for the linkylove, JC! I’m glad you linked my story. Yeah… their Alexa is nearing mine! I never thought that would happen! At least mine is going in the RIGHT DIRECTION!…
Kenneth
I could be wrong but unless the rules of adsense has changed in recent months, I believe the maximum number of ad units a page can have is still 3. Last I counted, the new CQ has about 5 or 6
Steven : They are using ClickJunction ads or something like that to fill up their page. They are not using AdSense, although some of the ads are for google’s products.
This truely is a bit of a shame to see, but as an investor you would think that they would have had a plan to recoop some of their bills in buying the site. CashQuests comes out the smartest in all this, but as a reader I can’t help feeling that IEntry are now trying to con us. I’ve notice that some of the links were removed, i.e. the contact us info. And now what are you left with ? 200 posts about Making Money Online and nothing being updated or properly taken care of.
As they say, a fool and his money is easily parted. I wonder if they reckoned that they would need to keep the site updated upon purchase ? I can see the Alexa rating going lower and lower if they continue like this.
Maybe they should hire me to write for them ?
Cashquest is dead now !! I don’t think you can buy a personal blog. It is not the same thing as buy a myspace for example. Why? we don’t care about the myspace owner but with this kind of blog we do care about the owner……
iEntry usually kill alot of sites, however, they don’t kill all of them.
Sites like: Jayde.com, Webpronews.com etc
Thanks for the linkylove, JC! I’m glad you linked my story. Yeah… their Alexa is nearing mine! I never thought that would happen! At least mine is going in the RIGHT DIRECTION!…
the coolest are here
Http://web-mantra.blogspot.com
I agree with you Cow that this is puzzling. The only thing I was thinking they might be trying to do is sell it yet again based on some sort of search engine position, and also that CashQuests.com as a domain might be valuable to many current or future businesses. But you’re right they are killing the fan/reader base that the blog had developed over time and it’s hard to make sense of it right now.
Wow, I hadn’t realized how crappy it really became. Such a shame too, it was a fantastic blog, and I loved her style.
Contrary to some beliefts, personal blogs can be purchased and not only maintained, but raise the bar as well
Alot of valid points here! iEntry are known to kill may sites which is why if your selling to them you’ve basically let your site go down the drain
If iEntry plans on selling the blog again, at what they believe is a higher price, they’re wrong unless they can turn the blog back to what it was and hire a writer to keep it up. Now it’s nothing but another spam blog with tons of ads, you know, the kind Google wants to rid the Internet of. It’s sad really, so much hard work and the company ruins it.
Several MMO blogs are reporting about this. Maybe it is link bait?
At best, the new owners should re-publish some of the “best-of” from the archives. That’s what TV and radio do during transitions.
WHo can tell?!?!?!
“People struggle to build a readership and then some guys just throw everything over board without regarding the hard work that was put into it before”
I don’t think Kumiko cares, otherwise he wouldn’t have sold his blog in the first place.
As I’ve said before, these blog sales just means the owner needs quick cash. Giving out months or years of work just means the seller was never dedicated.
As for iEntry messing with the blog…it didn’t seem like Kumiko was ever dedicated in the past.
-Mike
cashquests used to be one of my favorite blogs. it’s sad really. it’s like the last season of 24. or the matrix part 2 and 3. take something great and turn it into shiet.
You can’t even leave comments on the blog now without it messing up.
It amazes me why anyone would drop 15K to run something into the ground like that. If nothing else pay someone to write a few atricles each week, keep the site status quo and pull in the similar dollars it was before the sale.
@ Mike Huang–that’s a very foolish statement regarding a blog owner’s true commitment. If you’ve ever owned a business offline, you’d realize that a sole propriter building a successful business and selling it is a normal and expected practice.
In the blog world you are dealing with smaller revenue, but the concept is still the same.
Would you say that a guy who fixes up realestate and sells it is not dedicated to his craft?
You sound bitter! What’s your stuff worth?
wow, paying 15 grand and put no effort? I think from your post, they are more keen in making money by monetizing the blog. Even so, they should have maintain good content.
eehe….can i sell my blog on blogspot platform?
cash quest.com is not kumiko. unless the blog is named after her, then that’s a different story. kumiko with cash quest is HISTORY! don’t need to associate her name with the blog. whatever iEntry is going to do is yet to see. I don’t understand like what NSpeaks is saying. You don’t blame the buyer. Ask yourself, why do you want to sell your site in the first place? Need the money? Can’t manage it anymore? why every one is so concerned about cash quest? it’s not john cow or john chow? LOL
interesting and quite sad, got a well oiled machine that never broke down and you tkae it apart…
You write: “We’re not sure how much an article writer for hire gets paid these days”
It’s a good question. It depends very much upon the number of articles needed but if regular articles are needed articles the size of the one you just wrote would probably cash in between 100-150$.
If you ever need translation into French or German please take a look at the website: http://www.blunck.dk/recommends/translate/
Your articles could be translated at 80$ per article - quantity discount 4-5% if you want to do a complete project…
The takeover could have been 100% seamless. It would have been relatively easy to do because Cash Quests has not been authored by a solitary person for some time — the content was written by a group of people. If the content had kept coming and those ugly ads hadn’t suddenly appeared en masse, there would still be a site worth reading and advertising on. Not any more.
Wow, is that the fate of all our blogs? One day we sell out and end up with some cash only to see our child crash and burn?
You can’t really blame anyone for taking the 15,000. At some point in our careers we all have to make that decision. The question is when? And what will we have to give up?
If the company buying the blog doesn’t want to write then they might hire you to keep writing. Which means they take over your life. You aren’t working for yourself anymore. You are an EMPLOYEE. Who wants that for a blog? You might find your blog being censored by the new owner. You lose editorial ownership.
When it is time to go, just take the money and run.
moohueh , nice figure for a blog . wish mine worth more than this someday
I agree. Kumiko’s whole blunt and amazingly honest style is what kept me reading. Without her and with some bozo writing and slapping up ads all over the site, what’s left to return for? NOTHING. Spending $15,000 on Cash Quests would’ve been a good investment, but only if the site was maintained properly. I just hope all of my other favorite blogs don’t drop down the toilet anytime soon.
Dumb in two ways, this deal. Unless there was direct lying involved, CashQuests sold for only a few times monthly income. Wouls you sell a condo that was rented out for less noney than you would collect from the tennant before his deposit reutn was due?
The, assuming you bought that condo, would you abandon it, leaving the doors and windows open while the rain blew through and the bugs and vermin moved in?
Strange indeed. The phrase more money than brains comes to mind …
“I don’t think Kumiko cares, otherwise he wouldn’t have sold his blog in the first place.”
Well probably not, but there must have been a time when there was a lot of time and sweat invested, otherwise you can’t put a site to that place it was in. (unless you have plenty of nude pictures of cows) The point is that wrecking a site like this is just wasting potential and that’s never a good thing. You can say I do not care, but hell, if you created such a site, what would you feel after the sellout?
does anybody know if kumiko is going to create another blog or website?
I really liked cashquests. Anyone have any idea where Kumiko is writing now?
why cashquest?
i really dont like cashquest.
why? because johnchow’s friends..
damn it..
I’m with sven on this one, even though you sell a site for a lot that doesn’t mean that you won’t care when someone wrecks it. It has happened to me before with a blog I sold and now before I sell another blog I will make sure that the new owner will continue to write quality content, or atleast try to.
everybody has his own way of doing thing. Kumiko has got what she wants and the new owner believe they get a great value. if they fail then it is their failure if they suceed it is their success.
Such a shame that kumiko decided to sell. I wonder how Ientry managed to wreck so much the blog.
15 K its a Good Sales with that blog